Eroding Business Communication Skills Among B-Students: Causes, Effects, and Suggestions to Consider
Keywords:
higher education, Business communication skills, business students, communication skillsAbstract
Business communication skills among new employees have devolved into informal exchanges including unprofessional writing. Current research trends suggest that employers observe this among college students as interns who then carry these habits as new employees. Increasingly, this is perpetuated by technology use for communication and pedagogical shifts. One approach to resolving this dilemma is the introduction of a business communication course administered and taught within B-schools. This paper introduces research on the decline of business students’ communication skills, the inputs attributable to this decline, the emphasis on technology as an impetus to this challenge, and evaluation data from post-internship surveys.
Downloads
Published
2016-12-01
How to Cite
Powless , S. ., & Schafer, S. (2016). Eroding Business Communication Skills Among B-Students: Causes, Effects, and Suggestions to Consider . Journal of Higher Education Theory and Practice, 16(6). Retrieved from https://mail.articlegateway.com/index.php/JHETP/article/view/4426
Issue
Section
Articles