CSR at Work: Considering Corporate Social Responsibility from a Motivation to Act Perspective

Abstract

In the wake of wide-spread unethical behavior in the private sector, consumers began to attend to the corporate social responsibility (CSR) policies businesses instituted. Consumers may assume that organizations with CSR policies are motivated to implement CSR policies at similar rates. However, there is little evidence to suggest that this is the case. This case-based review applies a conceptual model and addresses calls to assess motivations to engage in CSR. Our results show that motivations to act depend on the focus of CSR policies, and global assessment of CSR initiatives do not appear to be a valuable assessment of intentionality.