Media Systems as a Communicative Model of Current Educational Practices

Abstract

Media communication systems are actively used in the current educational practice in the prevailing conditions of distance education and various blended learning forms. Since the pandemic began, media systems have been significantly improved and integrated into the educational process as digital tools that fully define the communication models of educational stakeholders. This article aims at a practical evaluation of the media systems’ use as communicative models of educational practices. The research methodology included a qualitative content analysis of educational media (platforms, social media, educational services) to classify communication models by the type of media systems used in education. The results show the dynamic of media systems development as the basis of communicative models of current educational practices. The study offers a classification of communicative models by the media type used in education: based on platforms, online services such as Student Response Systems (SRS); based on platforms – virtual educational services; based on social media; based on video conferences. Each communicative model has different communication goals and tools.