The Relationship Between Technological Self-Efficacy and Organizational Citizenship Behavior During Covid-19: Analyzing the Moderating Role of Trust
DOI:
https://doi.org/10.33423/jabe.v25i5.6587Keywords:
business, economics, technological self-efficacy, organizational citizenship behavior, COVID-19, pandemic, white-collar worker, blue-collar worker, trust, cognitive trust, affective trustAbstract
In this study, we examine the intricate relationship between technological self-efficacy, organizational citizenship behavior (OCB), and the moderating influence of trust—a facet largely unexplored in existing literature. The COVID-19 pandemic has intensified the reliance on technologies like Zoom and Microsoft Teams, creating a unique backdrop. Amid the elevated anxiety surrounding the adoption of "new" technology, we hypothesize that trust within the workplace will play a pivotal role in moderating the link between technological self-efficacy and OCB. Our research aims to shed light on this uncharted territory, offering insights into how trust shapes employees' responses to technological challenges, particularly in the context of a global crisis.