Differentiation Based on the Value of Business Relations: How to Reach and Maintain the Provider Status. An Analysis of the Buyer-Seller Relationship in an Emerging Economy.

Authors

  • Juan Antonio Gudziol-Vidal Universidad ICESI, Cali, Colombia
  • Guillermo Buenaventura-Vera Universidad ICESI, Cali, Colombia

DOI:

https://doi.org/10.33423/jabe.v20i1.315

Keywords:

Business, Economics, Finance, International Business

Abstract

The present work aims to establish the characteristics that importers (buyers) consider of value when choosing their international suppliers (vendors) and based on the interrelations of these characteristics. We propose an empirical relationships model, contrasted by Structural Equations Modeling (SEM), tested using AMOS. The results confirm several relationships of the model.

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Published

2018-05-01

How to Cite

Gudziol-Vidal, J. A., & Buenaventura-Vera, G. (2018). Differentiation Based on the Value of Business Relations: How to Reach and Maintain the Provider Status. An Analysis of the Buyer-Seller Relationship in an Emerging Economy. Journal of Applied Business and Economics, 20(1). https://doi.org/10.33423/jabe.v20i1.315

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Section

Articles